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Created a Design Strategy for Brand Positioning
Mobile Virtual Clothes Try On App - Try It On (T.I.O London) UX/UI 2024
CASE STUDY
Hireful (Northampton)
Conceptualised Mobile Designs of a Companies Desktop Site
Mobile App
Mobile App
I Hireful
Hireful is a small Northampton-based company in the UK specialising in ATS (Applicant Tracking System) software that assists HR staff and in-house recruiters in streamlining the recruitment and hiring process.
The company is well-established, but they lack a mobile site—a limitation that clients have pointed out, leaving them unable to manage tasks on the go
The company is facing an overhaul of their branding and design system. There is the need to adapt to changes while retaining core colours of their branding etc.
The need to simplify a complex table, a key feature of their software, into a mobile-friendly version.
I Challenges
I Direct Contributions
- Initiated the concept design stage for mobile with guidance from the lead UX Designer.
Create mobile versions of main site screens with a focus on the table elements.
Maintain the core branding colors and elements while enhancing the mobile designs to be more accessible and user-centered.
I Hireful
Hireful is a small Northampton-based company in the UK specialising in ATS (Applicant Tracking System) software that assists HR staff and in-house recruiters in streamlining the recruitment and hiring process.
The company is well-established, but they lack a mobile site—a limitation that clients have pointed out, leaving them unable to manage tasks on the go
The company is facing an overhaul of their branding and design system. There is the need to adapt to changes while retaining core colours of their branding etc.
The need to simplify a complex table, a key feature of their software, into a mobile-friendly version.
I Challenges
I Direct Contributions
- Initiated the concept design stage for mobile with guidance from the lead UX Designer.
Created mobile versions of main site screens with a focus on the table elements.
Maintain the core branding colours and elements while enhancing the mobile designs to be more accessible and user-centred.
Overview